My Direct Client Services

Do you have access to bloggers who can feed your company profile to your audience in a story environment? Is your blogging strategy generating leads and business opportunities?  

Effective creative writing in business is a key marketing strategy to drive awareness of products and services without the direct need for a 'sales first' approach. 

Is your email marketing strategy professionally qualified to plan, initiate, manage and evaluate effective, ROI-driven email marketing campaigns for your organisation?   

We can review, analysis, audit and manage your social media platforms so that they are ready to execute social marketing strategies and drive business growth

Our weekly fee includes setting up and posting all your social content and being reactive to comments and feedback.  My weekly schedule comes with a full report and future guides to run on your own.

Social media advertising, or social media targeting, are advertisements served to users on social media platforms.  I can create your advertising campaigns based on your budget and P&L

After 20 years, I have required bespoke and compliant email data of UK press contacts in the Education, Technology, Retail and Food & Drinks markets. I can send company product and service information to get your business noticed. 

By working with hundreds of PR agencies and professionals, I have collected a dedicated list of public relation contacts who can help the influencer and networking reach of your business message.

I have designed and developed dozens of Press and PR templates that exaggerates and amplifies the product or service message your business needs to get published. I can show you how to get noticed. 

Pay-per-click (PPC) advertising, including Google Ads management, gives you a fast, measurable and highly effective way to reach potential customers, generate more leads and sales and to grow your business.  I can manage this process for you.

Programmatic advertising in its simplest terms is an automated software-driven way to buy digital space for your advert to be displayed. I can manage your budget and process of utilising this mode of advertising. 

Mobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones, feature phones, tablets, or any other related devices through websites, E-mail, SMS and MMS, social media, or mobile applications.

A webinar is a virtual seminar on a topic where usually a host presents a lecture or demo. This format is best suited if you want to reach a larger audience. The presentation can be downloaded and the audience can ask questions over chat or audio.   

Podcasts are a series of episodes consisting of only audio files which can be downloaded by the listener. But do you know how to upload, distribute and measure your podcasting efforts?  

Event management is the application of project management to the creation and development of small and/or large-scale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions.  

Every project starts with an initial conversation to outline the goals and objectives of the website. I then map out what a conversion looks like and what actions we want website users to take.

This enables me to craft an SEO strategy that drives engaged users.

I can identify the resources and levels of support you need. Each of these help to define the relationship and agree on deliverables. Each of these resources can either be managed in-house or outsourced to a team of experts, who will work in alignment with the SEO strategy.

The entire project is then built out into a schedule of tasks to be completed over an agreed time period. The project schedule is shared live with the client so that progress can be followed.  This full SEO Strategy will be over a fixed time.

Whether you are starting a new business, acquiring a new business, or expanding, conducting market research is imperative to understanding your target market, increasing sales, and spearheading business growth.  

Let me analysis, measure and report on your company's Strengths, Weaknesses, Opportunities, and Threats that can help determine your business plan of action.  My SWOT analysis is in-depth and includes and routes to market chance on each point raised. 

Economists have identified four types of competition - perfect competition, monopolistic competition, oligopoly, and monopoly. Marketers recognise one type - those who are looking to attract the same customer user base.

Networking is key to help share business information and knowledge, but only if shared with the right people or right brands who can help your own company needs. I can help produce and run networking events 

 Influencers are people (and sometimes animals) who can have a positive effect on the promotion and endorsement of your product or service.  I can create your influencer strategy and get the ball rolling on who to use and how. 

Keen to partner with a new agency?  Want to be introduced to a new platform?  Thanks to how deep partner focus and wide reach, I can open doors and favourably invite a carefully selected partnership agreement that supports your business growth. 

Does your business have a data marketing expert with the knowledge, skills, and confidence to define your organisation's ABM data strategy and to manage data securely and within legislative guidelines?  

Incorrect or inconsistent data leads to false conclusions. And so, how well you clean and understand the data has a high impact on the quality of the results. I help make sure your data is correct, consistent and usable for your marketing and promotional efforts 

I am able to define your business data strategy by creating and formularising dynamic data lists for your marketing strategies to use and nurture for account-based marketing leads. 

Not getting the best out of your customer relationship management software?  Not ready to make the move to Cloud-based solutions? Need to invest time and money into a new CRM?  Not sure which is the right CRM for your business? 

If you’re plagued by innumerable challenges spanning the marketing chasm: from automating email campaigns, operationalising acquisition activities, pre-scheduling or auto-creating social media posts, and optimizing content for SEO, then your business needs automation.  

CRM helps businesses build a relationship with their customers that, in turn, creates loyalty and customer retention. I can start the process and support the CRM integration of a new system in your business.  

Is the collaboration between your sales and marketing teams non-existent?  Do sales misunderstand marketing?  Does marketing not trust sales?  Let me review and instigate a plan of action.

My process is simple - those in marketing know what it is like to be pitched by a salesperson, so let me train your sales teams on the do's and don'ts of pitching product and services to marketing teams. 

I offer one-day workshops that are designed to motivate, stimulate and educate teams and staff into loving the brand and business they work for.  I lead by the line that happy staff are productive staff. 

My hour-long workshops are online and can be accessed by up to 100 people as we present live video presentations on selected marketing actions, such as Social Media, Content, Digital and Brand Reputation. Each attendee gets a full breakdown of the presentation with a takeaway guide to the tools discussed

A more bespoke service, I offer one-to-one training for marketing executives that you do not have the time or money to send on high expense training courses.  I offer direct leaning programmes from industry experts that help understand everything from CRM to CMS.

My live demonstrations are based on a product or service connected to marketing that needs a live feed and actionable points to showcase.  I share my screens to run through your marketing set-up to train, repair, implement and create a step by step guide for all to follow. 

Print is not dying; it is merely evolving. Mobile penetration has only made print media more distinctive. Newspapers and magazines are visible on digital mediums and the smartphone could well be a boom for print ads. 

No matter how big or how small, branded merchandise can be an effective brand awareness option for direct marketing actions. Let me define and outline your best options as well as partner suppliers.

Billboards using printed or hand-painted images on canvas are still very common in use. From motorways to hallways, billboards have come a long way. This traditional marketing mode uses less text and more images. A picture is worth a thousand words and compelling images are great for raising brand awareness  

My process is simple; I give you the tools, guidance, understanding, and passion to grow your business on your terms. Let me show you how you can use modern marketing platforms to empower your business to do more. Book a FREE conversation with me today to get your business growth strategy moving 

Every business needs the best in strategic partnership support. If you are a freelancer, consultant, entrepreneur, self-employed or part of a micro agency that offers sales, marketing, design, press, PR, event, coding and any other kind of business support, then talk to me today and join the movement. 

Say something that one has wanted to say for a long time, resulting in a feeling of relief.  I am open all ears.